POPULAR TOPICS

Digital Marketing

Artificial Intelligence

Digital Transformation

Business Intelligence

Digital Marketing

When assessing performance, beware of vanity metrics

Approached in the wrong way, data can also be totally useless or— worse— misleading.

@D8niel_Andrews

2019 will see marketers embracing change

28 December 2018

Are ‘nano influencers’ a new marketing trend?

25 December 2018

Google fake review ‘attack’ lands SMB blow

11 December 2018

Anil Prabha

Make Advertising Great Again

30 November 2018

Scott Thompson

How retailers can brace for ‘Blackvember’

28 November 2018

How to achieve meaningful B2B content marketing

22 November 2018

IBM Watson’s Lexus ad shows how AI can augment creative

19 November 2018

Scott Thompson

Wearables can take the urgency out of fashion retail

19 November 2018

Scott Thompson

Amazon pop-up blurs online, offline retail lines

14 November 2018

CMO martech spend now exceeds cost of labor

12 November 2018

How AI can transform CX in financial services

12 November 2018

SECURITY

What we can learn from five recent IT outages

9 December 2019

The biggest cyber attack of 2020 has ‘already happened’

4 December 2019

Can an open source virtual assistant take on Alexa?

4 December 2019

ARTIFICIAL INTELLIGENCE

AI in healthcare requires a measured dose

10 December 2019

Google appoints DeepMind co-founder to AI team

6 December 2019

Hyundai to invest $50bn on becoming smart vehicle leader

5 December 2019

BIG DATA

UK data regulator urges business towards explainable AI

5 December 2019

A complete data science team requires more than just data scientists

2 December 2019

The tech ensuring Black Friday is not bad for business

29 November 2019