Leading Wipro from the front: Sarah Adam-Gedge

How does a company with a broad reach of IT and consultative ability bring laser-focus to its clients’ needs? We ask Sarah Adam-Gedge, Managing Director Wipro Australia and New Zealand.

8 December 2021 . 00:27:29

Show Notes for Series 02 Episode 29

This podcast is produced in conjunction with Wipro.

When organisations make an investment in technology or an IT transformation, the decision to do so should be based on a mixture of business strategy and technical knowledge. In either arena, it’s always a positive thing to bring in an outside, objective view of what’s needed, and why.

Our guest in this episode of the Tech Means Business podcast heads up the Australia and New Zealand (A/NZ) region of, Wipro, that brings this necessary objectivity in spades. Sarah Adam-Gedge has had a stellar career in both technology and business consulting – and was an obvious choice for the Indian multinational.

With leadership roles previously at IBM and PwC (to name but a couple), she brings the type of perspective to Wipro that companies in the region need: a strategic, business vision combined with a passion for technology — that will ensure companies thrive.

Sarah Adam-Gedge talks to our host about her career to date, some of the challenges around deploying tech in big business, the future direction of Wipro, and some of the community-based activities the proudly Indian company is committed too. We also touch on the stats that show how few women are represented in the technology industry, and what she and her employers are doing about this imbalance.

You can read more about Sarah on LinkedIn:

Wipro’s A/NZ site is here:

The company’s commitment to good causes and foundational work:

The Azim Prenji Foundation:

The host of the TMB podcast’s socials: